Thursday, October 12, 2006

Scotsman Guide Features My 'Tip of the Month'

The National Mortgage publication, Scotsman Guide is featuring my 'Tip of the Month'in their October issue! This is exciting! Below is a press release:

To Get Ahead - Stand Still

Scotsman Guide, A National Mortgage Publication - Features Utah Business Coach's 'Tip of the Month' in October Issue



MIDWAY, Utah, Oct. 7th, 2006 - Beth Lawrence, CEO of Viva La Voice, lends her expert voice to Scotsman Guide's October issue with her 'Tip of The Month' - Stand Still! This monthly feature offers quick, practical suggestions for professionals in the Mortgage and Banking business. According to Lawrence's 'Tip of The Month', there's power in standing still, especially for trainers, speakers and educators.

"Most speakers are shocked when I tell them to just stand still and deliver their talk," Lawrence says. When coaching speakers and singers, Lawrence makes sure that the message takes center stage, not the messenger. She continues, adding, "Everybody thinks they have to move around to hold their audience's interest, but it's really just the opposite! Unless you're moving for a reason, pacing or habitual gestures are a distraction, and take away from what you're saying. The audience can't concentrate on your content when they're distracted by your inconsequential movement."

"The Scotsman Guide's 'Tip of The Month' has to be 75 words or less," says Lawrence, "so just like the professional speakers that I train, the 'tip' has to be concise and to the point!" she adds. Scotsman Guide is the leading resource for mortgage originators and is published nationally every month in a residential, commercial and online edition. Scotsman Guide goes to over 64,000 Mortgage Originating offices in the U.S. each month. "It's fantastic to be featured in a National publication like Scotsman Guide," says Lawrence, "especially when their past 'Tip' contributors have included world-famous trainers like Tom Hopkins."

What's the point of Lawrence's 'October Tip'? The coach, voice therapist, singer/songwriter says, "Just focus on your message, and have the confidence to stand still when you have something important to say!"


Viva La Voice is a company based in Midway, Utah, offering private voice coaching, therapy for Parkinson's patients, workshops in the performing arts, and music camps for women.
To read the entire article, The Power of Standing Still, go to: http://www.VivaLaVoice.com/articles.htm


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